Engaging Employees
Engaging employees is a best practice that results in keeping workplace productivity high and turnover rates low. Research makes a direct connection between effective efforts and retaining engaged and productive employees, so it's no surprise that engaging employees has emerged as a key performance indicator for corporate citizenship. High levels of employee engagement benefit companies by boosting reputation and recruiting new talent, and can serve as a tool to help corporate social responsibility professionals gain executive buy-in.
Employee engagement activities include wellness programs, sustainability efforts, volunteer opportunities, mentoring initiatives, giving campaigns, and other types of workplace corporate responsibility activities that provide employees with an outlet for sharing their talents. It also grants them an opportunity to build meaningful networks both within the company and with external stakeholders. Empirical research shows consistently that engaged employees feel more positively about their jobs and are more productive. When you employ CSR programs that provide employees with opportunities to develop, challenge themselves, and form meaningful connections to peers within the company and in the broader community, you can help your company reap the benefits of an engaged workforce.